The Logicbroker Blog

Ed Kobloth

Ed has extensive experience in B2B integrations and process automation in the eCommerce space. Having implemented hundreds of partner and system integrations using a wide range of technology protocols and data format types, he has helped develop a SaaS platform at Logicbroker, with the mission to connect all B2B partners seamlessly and efficiently. His system knowledge ranges from large-enterprise ERPs, OMS, and eCommerce platforms to small accounting programs. The integration of apps and automation of processes has been his passion and he strives for a day “where we stop asking if a company’s order, and product management systems connect to another’s–we know they do.” Born and raised in Yonkers, NY, he studied at Lehman College in the Bronx with a BS in Accounting. In addition to working at Logicbroker, you can find Eddie writing and recording some music or at a punk rock show. He collects funny hats and has an obnoxious cat named Benjamin.

Recent Posts

Logicbroker: The Industry Leading Drop Ship Automation Platform

Feb 19, 2019 11:00:00 AM / by Ed Kobloth

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Our product team kept busy in 2018, delivering many new features to our customers right at the start of 2019. With our recent release of our new portal, we’ve been taking an even closer look at our platform as a whole, while evaluating key features and building our road map based on user feedback. In an engaging conversation with my senior leadership and board members, I was challenged with the question,  “Why Logicbroker…why would a retailer choose our platform over a competing solution?” The question really resonated with me, so over the course of an evening, I sat down and thought out a pretty thorough answer as to what makes Logicbroker different. Below, are my 15 (yes 15) favorite features that are unmatched by any competitor or internal custom-built solution:

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API for EDI: The Future of B2B Commerce

May 20, 2017 12:00:00 AM / by Ed Kobloth posted in Blog, B2B

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EDI has been around for over 50 years and crosses a variety of different industries. It has been a staple in B2B commerce communication and has provided vast amounts of efficiency. But now, in an age where everyone has an API, systems are becoming easier and easier to connect. The question that arises is why are so many retailers and businesses still using the cryptic format of EDI?
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Logicbroker: the dPaaS solution for Digital Commerce

Mar 30, 2017 12:00:00 AM / by Ed Kobloth posted in Blog

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As a preface, let’s review what an Integration Platform as a Service (iPaas) and a Data as a Service (DaaS) is. iPaaS can best be explained as a middleware product that helps businesses connect and integrate different business applications. The DaaS main product function is providing data in a qualitative manner; it's mainly about the user getting access to data in a simple and meaningful way. Being that both are from the Software as a Service (SaaS) world they both have the Service-Oriented Architecture (SOA), and you would not have to install any service. Across all verticals and company sizes, the challenges remain the same. When connecting any system or partner (i.e. supplier, brand, warehouse, retailer) there is a common goal - finding the sweet spot between providing the connection protocol, business workflow and providing an easy to use data structure.

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Amazon Vendor Central API Integration

Apr 22, 2016 12:00:00 AM / by Ed Kobloth posted in Blog, Channel Integrations

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20 New Features for GP 2013

Jul 29, 2013 12:00:00 AM / by Ed Kobloth posted in Blog

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GP 2013 has been released for over 6 months now and it is obvious that GP web client is the talk of the town, but there are some other features that are just as exciting. Here is our list for our favorite 20 new features.

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